Offline Marketing Strategies – Offline Consulting – Postcard Marketing
Then some time ago I was checking out a marketing forum that mentioned "OFFLINE Marketing."
You know, stuff like websites, SEO, video, e-mail capture forms, Google Local Maps, PPC, auto-responders, social media marketing like Facebook, Twitter, WordPress, and more.
And from the looks of it, the ‘OFFLINE Market’ appeared to be wide-open, if… IF… and I mean IF you knew how to first get clients — which seemed like the biggest OBSTACLE for many.
Some did cold-calling, others used email, several sent out letters, a few attended local business groups, and some pounded the pavement.
As much as I liked this whole ‘offline marketing’ thing, there were a couple of areas that concerned me…
It was certainly not one of my strong points (although I was an avid student of ‘marketing strategies.’)
Yet, I was still intrigued about the concept of ‘OFFLINE-Marketing,’ so I tried to think of different ways to apply it.
After mulling over several ideas, I did some more research online and experimented with a few things each day for months on end.
Not everything I attempted bore fruit, but eventually through trial and error, I found some offline marketing strategies that worked for me.
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Offline business consulting uses an offline marketing strategy for local marketing consultants. Whether you’re an offline marketing pro, or interested in becoming an offline consultant for local small businesses, using online tools is the key. Offline consulting techniques using Google Places, and postcards are… Read more…
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