Social Media Marketing | Use Social Media To Market Your Business
Social Media Marketing blackboxsocialmedia.com What Is Social Media Marketing? Social media marketing is one of the newest forms of marketing that takes advantage of the rise in popularity of social media sites such as Facebook, Twitter and YouTube. Marketing through social media allows a business to utilize and profit from the use of web 2.0 platforms, such as blogs, social networking sites, and other emerging marketing tools. Social media differs from traditional media in that it involves two-way communication, where users are empowered to generate content and businesses are incentivized to communicate with their customers. Benefits Of Social Media Marketing Customer Acquisition — The main advantage of marketing through social media is that you will reach customers and networks of people that you otherwise would not come across utilizing other traditional marketing techniques and even SEO. Brand Awareness — Branding your business in the social media arena is much easier and faster to accomplish than in any other advertising medium. There exists less competition in this space as well because it is not yet understood by many businesses. Targeted Marketing — Marketing efforts in the social media space are easily targeted, tracked, and quantifiable. Unlike any other marketing method, social media marketing is exact and can be tracked in real-time. The other benefit here is that currently marketing in social media is inexpensive as compared to other marketing avenues <b>…<b>
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